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Calling All Catalogs - Retail Apparel Buyers

Nothing Buy Buyers Here

Summary

Many businesses are prospecting older people much more actively – because there are so many of them, they are rapidly growing in number and many of them also have money to spend. Over 75% of American wealth is now owned by those over the age of 65 and most of them are women. Having a few really great lists of people who have purchased an anti-aging product, responded to a senior safety offer or bought from an infomercial, one cannot help but wonder, “What other products these people actually buy?” Enhanced by transactional data, we now can offer detailed shopping habits of people who have made purchases from catalogs by what they purchase and how they pay. Averages: Age 66+, 66% Female, 33% Male, Income $50-75k, 73% Homeowner, 63% Married

Updated:

Monthly

Sources:

Direct Response 100%

Segments

Segments Quantity Cost
Children Apparel Database 400,000 $95.00/M
Children Apparel Hotline 40,000 $10.00/M
General Apparel Database 2,050,000 $95.00/M
General Apparel Hotline 80,000 $10.00/M
Male Apparel Database 600,000 $95.00/M
Male Apparel Hotline 50,000 $10.00 /M
Male Big and Tall Apparel Database 80,000 $95.00/M
Male Big and Tall Apparel Hotline 30,000 $10.00/M
Teenage Apparel Database 100,000 $95.00/M
Teenage Apparel Hotline 5,000 $10.00/M
Women Plus Apparel Database 1,000,000 $95.00/M
Women Plus Apparel Hotline 80,000 $10.00 /M

Formats

Formats Cost
Email $50
FTP Site $50

Selects

Selects Cost
Age $10.00/M
Income $10.00/M
Gender $10.00/M
Homeowner $10.00/M
Marital Status $10.00/M
Additional Selects Cost
Key Coding $10.00/M
Zip+4 $10.00/M
Run Charges $10.00/M
Geography $10.00/M

Notes

Additional Notes

  • Minimum order of 5,000 records.
  • E-mail Campaigns minimum order of 15,000 records.
  • Cancellation Charges $50.00 Flat plus $5.00/m run charge before the mail date. After mail date due in full.
  • Please inquire for Net Name Arrangements & Re-Uses.
  • 20% Brokers Commission applies where applicable.
  • All prices subject to change without notice.

Special Instructions

  • Sample mail piece or telemarketing script required.
  • This list updates monthly. The data card does not.
  • All direct mail files are Delivery Point Validated (DPV). DPV codes outputted upon request only.

Contacts

Renee Brown
Account Executive
3126 Peach Street, Erie, PA 16508
Phone: 800-964-5478
Toll Free: 814-456-2175 Ext: 129
Fax: 814-455-1942
renateb@greatlakeslists.com
www.greatlakeslists.com